News

New EMMAs Category: Marketer of the Year

Do you know a marketer who stands out among the rest? Delivered meaningful results to your organization? Knows more about marketing than anyone else? Nominate your colleagues or yourself for Marketer of the Year! The nominator will remain anonymous; we will not announce who entered each Marketer of...

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Tips for Planning Your SEO Efforts

9/27 Event Recap “SEO is not for the faint of heart, it’s a lot of work.” – Janet Driscoll Miller (@janetdmiller) We saw a great turnout for our September SEO and What You Need to Know: Planning for 2017 event with Marketing Mojo. Here are the key takeaways from the discuss...

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Announcing the 2016 Excellence in Marketing Awards

Awards ceremony recognizes marketing achievements throughout Central Virginia The EMMAs (Excellence in Marketing Awards) recognize outstanding achievement in multi-media content for marketing campaigns. This call for content encompasses digital media, video production, print, and campaigns using a ...

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9 Take-aways for Using Video on Social

Below are the top take-aways from our 5/17 panel discussion on 5/17: Using Video Effectively on Social Media. 1. No one turns on the volume for video. It's very likely that users watching your video on Instagram and Facebook will be watching it on mute, so consider including captions or making s...

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AMA Debuts Global Brand Identity

Today the American Marketing Association (AMA) unveiled our new new brand identity and logo that reflects both the transformation of the organization and its vision for the future. Since 1937, the AMA has been the pre-eminent force in marketing for thought leadership and valued relationships a...

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Announcement About the 2016 EMMA Awards and Gala

A Message from the President We are excited to announce that the American Marketing Association Central Virginia Chapter's EMMA Awards and Gala will be held in fall 2016! For the past 25+ years, the EMMA Awards and Gala has celebrated the best of marketing in the Central Virginia region. Agencies,...

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Facebook’s Taking Over. What Does That Mean for Your Small Business?

By Megan Rowe, AMA Member and Volunteer The Washington Post recently published a brilliantly-titled piece called “How Facebook Is Slowly Eating the Rest of the Internet.” Of course, I first read this on my phone while killing time somewhere, thanks to Instant Articles. The Post piece p...

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