Past Events

Five Must-Dos to Get Value Out of Your Marketing Data

December 06, 2016
5:30 PM to 7:30 PM
Darden School of Business (Classroom 40)

Feeling overwhelmed by marketing data? Join us for a workshop in Charlottesville with analytics pro Emily Patterson.

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2016 EMMAs Gala

November 10, 2016
5:30 PM to 8:00 PM
The Local

Join Central Virginia's marketing and creative community and celebrate in style as we recognize the great work produced in our region in the past year.

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Building a Marketing Plan and Channel Strategy

November 10, 2016
9:00 AM to 11:00 AM
Center for Nonprofit Excellence

How can a non-profit select channels and market effectively for maximum ROI?

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Writing for the Web and Why It Matters

October 18, 2016
5:30 PM to 7:30 PM
Darden School of Business (Classroom 30)

Does your website meet your users' needs?

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SEO and What You Need to Know: Planning for 2017

September 27, 2016
5:30 PM to 7:00 PM
Darden School of Business (Classroom 40)

Returning speaker Janet Driscoll Miller forecasts search engine optimization (SEO) trends and best practices for your website.

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Community Building: Meet & Greet

June 09, 2016
5:30 PM to 7:00 PM
Kardinal Hall

Join us for happy hour and learn about membership and volunteer opportunities.

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Panel Discussion: Using Video Effectively on Social Media

May 17, 2016
5:30 PM to 7:30 PM
Darden School of Business (Atelier Room)

Three panelists will discuss creating and sharing videos that tell stories, drive traffic, and improve your brand’s reputation.

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Rapid Fire Marketing

May 12, 2016
3:00 PM to 5:00 PM
JMU Ice House (Room 117)

Meet the Experts. Ask your Questions. Improve your Business.

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Workshop: Career & Business Development on LinkedIn

Join us on April 26 for a LinkedIn workshop in Charlottesville.

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Measuring the Bottom-Line Impact of Your Marketing Strategy

April 12, 2016
3:00 PM to 5:00 PM
Capital Ale House

How to get, interpret and use metrics in order to make the best use of your marketing dollars.

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How You Communicate Affects What Your Customers Remember

March 15, 2016
5:30 PM to 7:30 PM
The Inn at Darden School of Business

Join us for an event on consumer behavior and advertising with speaker Nicole Montgomery, Associate Professor of Commerce at UVA McIntire School of Commerce.

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Building Your Brand Through Digital Engagement

March 02, 2016
3:00 PM to 5:00 PM
Capital Ale House

Learn how to develop and execute digital engagement strategies.

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Small Business Brands

February 16, 2016
5:30 PM to 7:30 PM
UVA Inn at Darden (Classroom 30)

Join us for an event with speaker Caley Cantrell, Professor at the VCU Brandcenter.

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What Every Marketer Needs to Know About Copyright and Trademark

February 09, 2016
3:00 PM to 5:00 PM
Capital Ale House

What you need to know to stay on the right side of intellectual property law — and perhaps to protect your own assets as well.

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