Professional Image in the Age of Social Media

January 14, 2014
5:30 PM to 7:30 PM

Speaker: Connie Dato English from Darden

Central Virginia AMA and the Charlottesville Business Innovation Council have partnered to present this professional image workshop facilitated by Connie Dato English, Director of Alumni Career Services at the University of Virginia Darden School of Business.

As professional marketers, we all know the value of marketing products and services. But what about marketing your most important commodity: you?

Today's wide array of online tools, networks, and resources can help you maximize your personal brand. Proper maintenance and presentation of this brand is critical, especially as you reach out to potential clients/connections and as you maintain your strong network of current and former clients.

This interactive case discussion will introduce the concept of personal branding, consider the value of a personal marketing plan, and explore the online tools that drive market awareness and promote relevancy. This is a chance for you to participate in a professional-level workshop previously available only to Darden MBA alumni. What an opportunity!

Speaker: Connie Dato English from Darden

Connie joined Darden Alumni Career Services in 2001, bringing experience as a consultant and recruiter at Booz Allen Hamilton, a strategic business planner with PepsiCo, Inc.’s corporate headquarters, and as human resources manager for J.M. Huber Corporation in its Wood Products Division. Connie received her B.S. from the U.S. Merchant Marine Academy and her MBA from Darden in '91. She has assisted well over 1000 alumni spanning all classes and backgrounds. Additionally she has become a world-renowned expert in helping alumni re-enter the workforce after an extended hiatus.

CBIC Sponsor

J. Hilburn, World-class custom shirts and other men's clothing by J. Hilburn at affordable prices—brought to you by wardrobe stylists Amy Lemley and Johanna Rude


$15.00 AMA Member

$25.00 Non-Member

$10.00 Student

$15.00 CBIC Member


Boar’s Head Pavilion Hearth Room
200 Ednam Drive
Charlottesville, VA 22903